| 000 | 00582nam a2200217Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220629174101.0 | ||
| 008 | 150322s9999 xx 000 0 und d | ||
| 040 | _cUSEK | ||
| 082 | 0 | 4 | _a658.8 K87d 2012 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aDirección de Marketing / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a14a ed. | ||
| 260 |
_aMéxico : _bPearson Educación, _c2012. |
||
| 300 | _a729 p. | ||
| 526 | _aINGENIERIA COMERCIAL-BASICA | ||
| 650 | 4 | _aMARKETING. | |
| 650 | 4 | _aMERCADOTECNIA. | |
| 700 | 1 | _aKeller, Kevin Lane. | |
| 942 |
_2ddc _cLBCG |
||
| 999 |
_c19636 _d19636 |
||