Fundamentos de marketing /
Lamb, Charles W.
Fundamentos de marketing / Charles W. Lamb, Joseph F. Hair. - 4a. ed. - México, D.F. : International Thomson Eds, 2006. - 590 p.
MARKETING --ADMINISTRACION.
MARKETING.
658.8 L218f 2006
Fundamentos de marketing / Charles W. Lamb, Joseph F. Hair. - 4a. ed. - México, D.F. : International Thomson Eds, 2006. - 590 p.
MARKETING --ADMINISTRACION.
MARKETING.
658.8 L218f 2006